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9 Oct 2003, 17:58 (Ref:745531) | #1 | ||
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ASTJ gets primary sponsor for one race
From Cart-Racing.com:
American Spirit Team Johansson announced today their partnership with Gonher de Mexico for this weekend’s Mexico City round of teh championship. The partnership includes primary sponsorship for the #31 American Spirit/Ford-Cosworth/Reynard, driven by Champ Car rookie, Ryan Hunter-Reay. “We are very pleased to welcome Gohner de Mexico the to American Spirit family,” said team owner, Stefan Johansson. “With this weekend’s Grand Prix being one of the largest sporting events in North America, it offers the ultimate audience for a progressive company like Gonher. We are proud to carry their name in their native country and to introduce Gonher de Mexico to racing fans around the world.” Founded in 1953, Gohner de Mexico is the leader in the Mexican auto parts industry. With 30 stores nationwide, the 100% Mexican company manufactures and sells auto filters, lubricants, car batteries, brake pads, shock absorbers and additives. “Gonher is proud of its 50 years of existence in Mexico and we are excited to share it with the North American racing fans and American Spirit, at Mexico’s largest sporting event. On behalf of everyone at Gonher, we hope you enjoy this great event of International motor sport,” commented Enrique Escobedo, Director of Marketing, Gohner de Mexico. |
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9 Oct 2003, 18:14 (Ref:745554) | #2 | ||
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If you can speak Spanish, then here you go ....http://www.gonher.com/
Last edited by Dov; 9 Oct 2003 at 18:15. |
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9 Oct 2003, 21:23 (Ref:745708) | #3 | ||
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Great news, albeit for only one race!
The name of the team and the name of the sponsor seem somewhat ironic, though. One-off sponsors like this (which we've also seen at other events) prove the strength that CART enjoys in its individual venues. Unrelated to ASTJ, but the Australian race has just picked up another presenting sponsor, as Duracell (Gillette) now has naming rights to pitlane. Apparently they're going to dress all of the palm trees around the pits to look like giant batteries. Already they are the title sponsor for the V8's. |
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9 Oct 2003, 21:30 (Ref:745717) | #4 | ||
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Guys, you have no idea how much sponsorship the gold coast race has. Australian companies are banging down the office doors to get involved with this race. So yes Macdaddy Cart does have alot of pulling power in certain areas, and one of those areas is the GOLD COAST!!!!
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9 Oct 2003, 23:50 (Ref:745791) | #5 | ||
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Explain to me why AMERICAN SPIRIT can only get MEXICAN sponsorship?!!?
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10 Oct 2003, 01:33 (Ref:745830) | #6 | ||
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Ever been to the Southwestern United States?
But seriously I expect that most American companies are heavily involved in NA$CAR and probably think American Spirit is a deodorant. |
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10 Oct 2003, 07:23 (Ref:746002) | #7 | |||
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Quote:
www.gonher.com goes to an audio equipment distributor company and does not mention anything about auto parts. After doing a quick web search, I think I found the correct website. Gonher Auto Parts Sent an email to ASTJ about the links in case they are wrong. Wouldn't want them to tick off the new sponsor. |
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10 Oct 2003, 11:23 (Ref:746181) | #8 | ||
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Actually, I got the link from the article at cart.com.......
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