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Oh God Why?!
Niki Lauda will be wearing a re-branded cap from now on after clinching a new sponsorship deal.
The former triple World Champion and current Jaguar-Racing Team Principal had been wearing a Parmalat cap having had a long-running agreement with the Italian dairy giant since his driving days until the deal ended earlier this year.
He has clinched a new deal with Viessmann, the German heating firm. The deal lasts for five years and means the style of cap has also changed.
Lauda wears a cap to conceal the scars on his scalp from the horrific burns he suffered in his fiery accident at the 1976 German Grand Prix at the Nurburgring.
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12 Jul 2002, 12:05 (Ref:332535)
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