Lexus Jordan ?

Marbot · 22 Nov 2004, 19:01 (Ref:1161082)

Perhaps it would be in Toyotas best interests to supply customer engines under the Lexus branding, read at www.grandprix.com titled "a point woth noting in f1 circles".

Kicking-back · 22 Nov 2004, 19:35 (Ref:1161098)

I don't see that happening.

The point of the deal is so Jordan can sell the branding to someone else.

And Lexus competing against Toyota would be silly.

Bobie · 22 Nov 2004, 20:18 (Ref:1161124)

Lexus does not compete against Toyota as Lexus is the executive class style car of Toyota so it would be in their interests to help sales of the Lexus brand alongside the normal Toyota brand.

It would also enhance the image of Lexus and help it appeal to the younger more fun market that Jordan aims at.

**GTRMagic** · 22 Nov 2004, 20:32 (Ref:1161138)

And a Lexus is a premium end car, competing with Mercedes, Jaguar, BMW etc etc...

... so why would they want to be seen on a backmarker Jordan :confused:

Bobie · 22 Nov 2004, 20:39 (Ref:1161147)

If Jordan now has the technical guy from Renault on board and the most powerful engine in F1 in Toyota then why would they be backmarkers.

Jordan have been at the top before and I think we will find them in the top 6 again next year, depending on their driver line up.

BootsOntheSide · 22 Nov 2004, 21:19 (Ref:1161198)

Every team except Minardi has good reason to expect to be more competitive relative to Ferrari next year - I can see Jordan simply being further from the back, but no better. And their driver line-up will be one of the weakest.

Hazard · 22 Nov 2004, 21:22 (Ref:1161205)

I thought Toyota had the technical guy from Renault on board?

Gascoyne's TF105 should be a stormer! - if his past cars are to go by [please note, the Tyrrell 025 was a pit underpowered - not his fault

and wipe the X-wings from your mind!]

I think Jordan are still looking like a evens chance of making the grid. Getting the sponsors is key, the engine is just a good start. In the end, Jordan will have to opt for a not-so-hot pay driver line-up if a big backer isn't found.

Mark Webber · 22 Nov 2004, 21:56 (Ref:1161248)

Quote:

Originally posted by GTRMagic
And a Lexus is a premium end car, competing with Mercedes, Jaguar, BMW etc etc...

... so why would they want to be seen on a backmarker Jordan :confused:

Not a problem

DI@SU Jordan sound just fine I think the multi brand cars companies should take advantage of the developments

Just think last years Renualt chassis and motor rebadged as NISSAN and taken over the Minardi operation this would give the F1 all the cars they need and up and coming driver decent cars to prove themself

Dixie Flatline · 22 Nov 2004, 22:15 (Ref:1161267)

Quote:

Originally posted by Hazard
I thought Toyota had the technical guy from Renault on board?

<snip>

Toyota apparently took quite a shine to several of Renault's engineers, so after luring Gascoyne across, they went after another engineer, only to find it breached a clause in some agreement or another (my memory's a little hazy on that), so they needed to find a team quicksmart to put him into - turned out to be Jordan. But I can't recall whether that was for this season or next season.

Mark Webber · 22 Nov 2004, 23:05 (Ref:1161318)

Quote:

Originally posted by BootsOntheSide
Every team except Minardi has good reason to expect to be more competitive relative to Ferrari next year - I can see Jordan simply being further from the back, but no better. And their driver line-up will be one of the weakest.

May be not IF Ryan gets the gig I wouldn't call him weak

DKGandBH · 22 Nov 2004, 23:49 (Ref:1161352)

Isn't this like Sauber with their re-branded Ferrari engine...

They don't re-brand it a Maserati, as Ferrari don't supply the brand name, the sponsor does.

David.

BSchneiderFan · 23 Nov 2004, 01:05 (Ref:1161403)

And likewise I gather that Jordan will not carry Toyota branding as part of the engine deal.

Super Tourer · 23 Nov 2004, 09:20 (Ref:1161554)

I think EJ has said there will be no Toyota branding associated with the deal, it is a pure customer supply deal. That doesn't preclude Lexus branding of course, but EJ has probably gone off the idea of trumpeting car manufacturer branding after the 'works' Ford deal debacle.

**GTRMagic** · 23 Nov 2004, 11:09 (Ref:1161648)

Quote:

Originally posted by Mark Webber
DI@SU Jordan sound just fine I think the multi brand cars companies should take advantage of the developments

Jordan-Daihatsu... now that's more like it..

Do they sell Daihatsus anywhere besides Japan and here in Australia??

billyblister · 23 Nov 2004, 15:23 (Ref:1161818)

Mark Smith is with Jordan, he started about 2 weeks ago I think, a bit late in the day to make a big impression on next years car, unless they introduce a new car mid-season.
As much as I'd love to see them higher I'm not sure that they can turn it around so quickly. Although I'm sure they knew the Toyota engine was coming and worked towards it some while back.

They sell Daihatsu's here in Ireland too by the way...

429CJ · 23 Nov 2004, 19:36 (Ref:1162025)

Quote:

Originally posted by GTRMagic
Do they sell Daihatsus anywhere besides Japan and here in Australia??

Yes they do, but not much, at least in Finland, Daihatsu is only the 30th most common car on the roads. Toyota is on the pole.

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